Love Moi Boutique

We designed the logo for Love-Moi Boutique, using clever typography to merge the title with the emotional connotations of a heart. The hand written font effect represents the personal and free flowing nature of the brand’s ideology pertaining to loving oneself and self expression. Its vibrant pink colour reflects a fun and empowering association with romance and femininity, as the target consumers are female.

The header banners were created based on three individual collections including ethnic & tribal, neon brights and collar necklaces. The artistry of these contemporary designs utilised complete creative freedom. Initially, product images were supplied with each theme which our concepts germinated from. Each banner showcases different personality types within a high fashion or pop art context.

We built this website to be fully content manageable and as an e-commerce store via Magento.